How To Obtain The Holy Grail Of Simple, Real-Time Analytics
To be more competitive, organizations want to make better, faster decisions. Sometimes they also want to give customers access to relevant data. Full Story: Forbes
YouTube Adds Connected TV Data to YouTube Analytics, New Insight on Returning Viewers
YouTube is looking to lean further into TV screen viewing with new data in YouTube Analytics that will detail how many of your viewers are seeing your content on their larger screens. Full Story: Social Media Today
Improve Your Marketing Insights with Data Standardization
A study by Google and Econsultancy reported that 95% of leading marketers agree that “to truly matter, marketing analytics’ KPIs must be tied to broader business goals.” Full Story: Martechcube
Democratise BI to make most of analytics
ccording to research by business intelligence firm Microstrategy, 94%of global enterprises say data and analytics are important to business growth and digital transformation, yet only 14% of these organisations report that at least three-quarters of the entire organisation has access to this business intelligence. Full Story: ITWeb
Business Intelligence: How to Grow Your Brand
Knowledge is power and that’s why you need to know everything that there is to know about your business. Full Story: CoFounder Magazine
Solitics Introduces Integration of BI and Customer Engagement
The company is planning to facilitate clients through the integration of BI and customer engagement on a single platform. Full Story: Finance Magnates
WHAT IS AD HOC FINANCIAL ANALYSIS, AND WHAT CAN IT DO FOR YOUR BUSINESS?
Ad hoc financial analysis is a subset of self-service business intelligence systems known collectively as “ad hoc analysis.” Full Story: Analytics Insight
How Advanced Data Analytics Powers Organizations’ Missions
As Big Data applications become more widespread, businesses still on the sidelines find themselves at a disadvantage, experts say. Full Story: BizTech Magazine
Analytics — the key to driving success in 2021
The global pandemic has driven home the fact data is vital to the success of every organisation. Full Story: IT Brief Australia
10 Ways AI And Machine Learning Are Improving Marketing In 2021
Marketers’ use of AI soared between 2018 and 2020, jumping from 29% in 2018 to 84% in 2020, according to Salesforce Research’s most recent State of Marketing Study. Full Story: Forbes
