How UX Complements SEO to Improve Conversion Strategy

Your SEO strategy might be bringing in plenty of traffic but what are those visitors actually doing when they land on your website? Your marketing objectives revolve around user actions and conversion types; purchases, downloads, email signups etc. Full Story: Business 2 Community

SEO 101: The First Steps Toward Creating a Website that Works for You

Focus on answering the questions people ask, get your message across quickly, and build strategies that bring people to your content. Let’s assume you’ve got the basics in place – you have a crawlable, accessible website that’s reasonably fast and mobile-friendly. You’re starting to see traffic from search, but how do you attract the right traffic? Full Story: DevPro Journal

How to Write SEO-Friendly Content in 2020

Writing content that gets picked up by search engines isn’t easy. The Search Engine Optimization (SEO) industry is approaching $80 billion dollars as we close in on 2020. Of course, this means that writing optimized content adds a huge amount of value for businesses and individuals. However, that added value means that SEO work is inherently not easy to do. It can take months of learning and work to be able to write articles that perform well in search engines. Full Story: VENTS Magazine

8 Highly effective image SEO tips you should know

To say that an image is worth a thousand words might be a cliché, but it’s also true. People are more visual than ever before, so it’s extremely important to know how to optimize the images on your site with SEO techniques. Here are some important tips to know for image optimization. Full Story: TechGenyz

SEO myths busted by an ex-Googler

Every industry has its myths and so does the SEO world. Google tries now and again to shed light on common misconceptions. However, there is only so much a small team of outreach professionals can do to raise awareness at international conferences, so here are the 10 most SEO myths, busted by former longtime Google Search employee and SEO expert. Full Story: Search Engine Land

SEM vs. SEO vs. PPC Defined: What’s the Difference?

As someone who likes to think he is organized – or, as someone who at least likes to organize things – I’ve attempted to treat digital marketing terms similarly. The same can be said for now-Googler and search industry pioneer Danny Sullivan when he began routinely using the term “search engine marketing” in 2001 to describe the overarching niche within the digital marketing industry that focuses on search engines. Full Story: Search Engine Journal

Trend-Watcher: 6 New Ways to Do SEO in 2020

Keeping abreast of changes is always a challenge and it’s no different with search engine optimization. Technology is an ever-changing environment and to stay ahead, you must be ready to change with it. As we move into the final quarter of 2019, we look ahead to what next year brings and what that means for business growth and brand promotion. Full Story: Business 2 Community

Three Off-Site Tactics That Seriously Boost SEO Traffic

Along with conducting keyword research and ensuring website optimization, strengthening your backlink profile through off-site SEO is a critical way to boost your organic search rankings and traffic. Full Story: MarketingProfs.com

Basic SEO Tips Any Content Writer Should Know

In my years as a content manager here at Bold, I’ve overseen the creation of hundreds of blogs, written by dozens of different writers. As I come from a journalistic background, it took me time to realize search engines need to be considered. Full Story: Business 2 Community

Tips that will help you effectively maintain your wordpress website

Having a website is like having a plant that you need to take care of. Because without proper maintenance your tree will start to look worse. To get the most out of your website, you need to maintain it. You need to promote your website and need to share up to date content. If you are unable to maintain it properly, it will quickly become out of date. Full Story: KnowTechie

SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid

Keyword research is an integral part of any SEO marketer’s job. But according to a study compiled a few years back, few people actually love keyword research. Keyword research was ranked as one of the top three most difficult tasks by SEO professionals (behind link building and content creation). That might be because 66% of us perform our keyword research in-house as opposed to finding a specialist or outsourcing it. Full Story: Search Engine Journal

The Future of SEO: What SEO & Marketing Pros Need to Understand

It’s no secret that the game and business of SEO is changing fast. Those staying attached to the old SEO mindset that more links win and keyword volume is everything will fail. You can no longer rely on Google or popular website blogs to tell us how to optimize a website well. Full Story: Search Engine Journal

Let’s Untangle the Knotty Mystery of SEO

It’s Search Engine Optimization, commonly known as SEO. And no matter what anyone tells you, there isn’t a person on the planet who knows precisely how to manipulate it. Even former Google employees who specialized in SEO offer conflicting advice to clients. Full Story: Radio World

What to Do After a Redesign When Your Traffic Takes a Nosedive

Redesigning the website was near the top of the to-do list when you accepted the offer to take over marketing for your company earlier this year. Since accepting the offer, you and your team have put in months of hard work to get it done. Launch day came and went; all of your hard work was finally about to pay off! Full Story: Business 2 Community

Get In The Race: The PPC Sprint And SEO Marathon

Who doesn’t love a good metaphor inspired by the world of athletics? We often describe our endeavors in terms of climbing mountains, hitting home runs, scoring goals and so on. It may sound a lot more exciting than much of what we really do on a day-by-day basis: writing emails, sitting through conference calls, calling a repairman to fix the office refrigerator and other thrilling activities that don’t lead to gold medals. Full Story: Forbes

Learn all the SEO steps for landing at the top of Google search results at 90% off

The numbers are pretty stark. Organic search accounts for 95 percent of all web traffic. Of that, Google is responsible for 94 percent of total organic traffic. And if your link is no. 1 in a Google search result, more than 1 in 3 searchers will click your link. Full Story: TNW

11 Tools to Use for Your YouTube SEO

YouTube continues to be a game-changer. Flash back to 2006 during the first time I used it, attempting to find long-forgotten videos of Australian comedy shows—in that old-school VHS quality. Now, the beast that is YouTube has become one of the most popular websites—along with morphing into one of the most profitable marketing platforms on the Internet. Not to mention its status as a unique search engine. Full Story: Business 2 Community

What does On-site and Off-site SEO mean?

The term Search Engine Optimization is abbreviated as SEO. It refers to the updating of the website and its related factors in order to get noticed in the crowded marketplace on the internet.  To bring your business in front of people, optimizing the webpages and the content in it is necessary. These things are taken into consideration by search engines like Google to rank websites. Full Story: Promotion World

How to Create Content for Links, Engagements and Conversions

If there’s one thing marketers need to know about effective digital marketing, it’s that “content is king.” This simply means that whatever strategy you’re using for your campaign, it should always be anchored on sound, helpful, and unique content. Spam and other disruptive advertising practices should not become options if you are looking to build a lasting relationship with your prospective clients and customers. Full Story: Digital Information World

Tesla Solar: Is Google SEO the Only Issue?

Elon Musk’s recent focus on Tesla’s solar segment was indeed noteworthy. Tesla (TSLA) launched another version of Solar Roof tile last month, which could be a key driver of its energy segment. Musk is aggressively pushing the new Solar Roof, also known as Solarglass, amid his increased interest in the solar segment. Full Story: Market Realist