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SEARCH ENGINE

Integrated Marketing Kelowna | Daily Update – February 3rd, 2021

SEO Crawling, Indexing, and Ranking — Oh My

Although some use the word “indexation” to indicate any aspect of technical search engine optimization (SEO), indexation is only part of the picture. Full Story: JumpFly PPC

SEO and content: The two pillars of digital, and how to make them work effectively

Content marketing and search engine optimisation (SEO) share similar goals: to provide high-quality content and to attract an audience. Full Story: Marketing Interactive

Microsoft slams Google over threat to shut search engine in Australia

Group throws weight behind draft media code and offers free switch for small businesses to Bing. Full Story: Financial Times

The importance of local SEO for your website

Optimising a website for local SEO practices emphasises a website to appear on the top rankings in local search results. If you want your business or brand to take over the highest positions on local SERPs, you will need to pay attention to some aspects. Full Story: MintTwist Blog

Integrated Marketing Kelowna | Daily Update – February 2nd, 2021

SEO for Google Shopping

Google has a storied history with services for ecommerce products. Full Story: Practical Ecommerce

Understanding and Improving Your SEO: Basics Self-Storage Operators Must Master

It’s important for every self-storage business to rank high in online search results, and search engine optimization is an integral component to pushing your business to the top of the page. Full Story: Inside Self-Storage

Strategies You Should Know To Make SEO Friendly PDFs

SEO is known as “search engine optimization,” which means it improves your site’s process for you to increase your site’s visibility in searches that are relevant to it. Full Story: ABCmoney.co.uk

SEO updates 2021: Core Web Vitals And Other Trends

The Google Core Web Vitals announcement means that the industry as a whole have 3 months left to prepare, before these metrics become a ranking factor. Full Story: TechBullion

Integrated Marketing Kelowna | Daily Update – February 1st, 2021

This Is Not Your Father’s SEO

Google’s been telling us for a while that they’re looking at the user experience as an ever-increasing metric for search ranking and it’s looking like this is the year that they’re going to make that happen. Full Story: Business 2 Community

SEO Might Be Dead But ‘E-A-T’ing Right is Alive and Well

Search engine optimization, as many retailers might know, died a natural death in May 2020 when Google made major changes to its search algorithms. Full Story: Total Retail

Google: All Core Web Vitals Must Be Met For Ranking Boost

Google says the minimum threshold for all Core Web Vitals must be met in order to benefit from the associated ranking signal. Full Story: Search Engine Journal

Google: Duplicate Content is Not a Negative Ranking Factor

Duplicate content does not count negatively against a site in terms of search rankings, states Google’s John Mueller. Full Story: Search Engine Journal

Integrated Marketing Kelowna | Daily Update – January 29th, 2021

7 Content Marketing Tactics That Will Improve Your SEO

Content marketing is an integral part of SEO. It involves creating and sharing content such as social media posts, blogs and videos to engage your customers and drive website traffic. Full Story: CoFounder Magazine

What Makes SEO Important

In today’s digital world, Search Engine Optimization (SEO) plays an integral role in the marketing of businesses, and law firms are not an exception. Full Story: IMC Grupo

HTTP vs HTTPS: How Both Can Effect Your SEO

In order to prevent these attacks, it important to make sure your website is as secure as possible. But how do you ensure site security? Full Story: Business 2 Community

Why Google is Still the Default Search Engine on iPhone and iPad According to Apple

Apple CEO Tim Cook shared his insights at the EU data protection conference CPDP this morning. Full Story: Wccftech

Integrated Marketing Kelowna | Daily Update – January 27th, 2021

2021 SEO Trends Every Business Owner Should Consider

As a business owner, search engine optimization plays a vital role in attracting consumers to your website. Full Story: Forbes

What Is SEO Content Writing?

Content writing is the art of expressing ideas and thoughts into words so that they can contribute to the reader’s life. Full Story: Business 2 Community

Google Warns Against Using Web Stories Teasers

Google published a blog post (and a video) with a guideline statement meant to discourage using the Web Stories format for the purpose of traffic acquisition. Full Story: Search Engine Journal

How to Get Your Website Listed in Google News

Want to know how to get your newsworthy website content listed in Google News? Learn the guidelines and get best practices and tips here. Full Story: Search Engine Journal

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